David Guerrero is a Manila-based writer who loves both the Beatles and the Philippines. In researching the story he wrote and presented the BBC World Service Documentary “When the Beatles Didn’t Meet Imelda”. The book was further developed as part of his Masters degree at Harvard University’s Extension School. He was recently honored with a National Book Award in the Philippines for his for a book on generating creative ideas. As a celebrated advertising creative director he devised the long-running tourism campaign line ‘It’s more fun in the Philippines’ and has won major international advertising awards for clients of the agency he founded, BBDO Guerrero. David was born in London to a Filipino father and English mother—and is married to Angel, a magazine publisher. Together they have raised two children and are now mainly responsible for a dog and two cats.
