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You Don’t Suck

The new A to Z to make it!

Allison Ching
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Let’s face it. Achieving what we set out to do can be one of life’s greatest challenges. From botched New Year’s resolutions to dreams and aspirations that never came to be, setbacks are a common albeit discouraging or disheartening occurrence in our lives. However, as many often say, the road to success is paved with failures. With the right knowledge and some inspiration, anyone can turn things around and savour success in a quicker and easier manner.

You Don’t Suck explores the realities of what it takes to achieve one’s goals and lead a more purposeful life. It introduces readers to three general phases in their journey to success—setting up, sustaining, and reflecting—and guides them through:

  • timeless truths
  • unconventional perspectives
  • well-known studies
  • light-hearted and serious examples
  • personal and second-hand anecdotes
  • practical approaches and advice
  • simple wisdom for thought

In doing so, the book motivates readers to relearn the As to Zs of life, thereby renewing their mindset, recognizing their strength, and realizing their power of choice so they can see their ambitions through in their personal and professional pursuits.

Published: Nov/2023

ISBN: 9789815127850

Length: 208 Pages

You Don’t Suck

The new A to Z to make it!

Allison Ching

Let’s face it. Achieving what we set out to do can be one of life’s greatest challenges. From botched New Year’s resolutions to dreams and aspirations that never came to be, setbacks are a common albeit discouraging or disheartening occurrence in our lives. However, as many often say, the road to success is paved with failures. With the right knowledge and some inspiration, anyone can turn things around and savour success in a quicker and easier manner.

You Don’t Suck explores the realities of what it takes to achieve one’s goals and lead a more purposeful life. It introduces readers to three general phases in their journey to success—setting up, sustaining, and reflecting—and guides them through:

  • timeless truths
  • unconventional perspectives
  • well-known studies
  • light-hearted and serious examples
  • personal and second-hand anecdotes
  • practical approaches and advice
  • simple wisdom for thought

In doing so, the book motivates readers to relearn the As to Zs of life, thereby renewing their mindset, recognizing their strength, and realizing their power of choice so they can see their ambitions through in their personal and professional pursuits.

Select Preferred Format

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Allison Ching

It’s not where you start, it’s how you move forward with purpose.

A programme director at work, a coach by passion, and a writer at heart, Allison abides by the mantra ‘Dream, Do, Deliver’ and hopes to inspire this conviction in her readers and the people she meets to
impact their lives and help them to achieve their goals.

Allison started her career as a news and business editor. After several years, she decided to pursue an MBA with INSEAD Business School to broaden her capabilities and opportunities. Polished in programme management, relationship management, and communications, Allison has launched and scaled various programmes for top multi-national companies. Her goal-oriented focus and execution skills ensured major programmes achieved planned objectives and outcomes within tight timelines, winning her individual and team awards.

Allison is trained with the world’s top coaching organisation Co-Active Training Institute. Passionate about developing people, she is a life coach and helps her clients progress in the areas of relationships, career, and wellness. An avid motivational speaker, Allison has won several speech competitions and was the President of Singapore's biggest professional public speaking club - Toastmasters Club of Singapore - with over 160 members during her tenure.

Allison Ching currently works and lives in Singapore. In her free time, she writes to evoke joy, poignance, laughter, inspiration, and maybe a little controversy. She is happiest when she is lost in her imagination, wandering among trees, eating spicy local delights, and when she finally masters the piano one day.